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Moy Park Launches Good Kitchen Range
Top 10 UK food company Moy Park, has launched a new range of pre prepared chicken products in stores across Great Britain under the Moy Park Good Kitchen brand.
Developed to target a growing market for added value fresh chicken products, the innovative Good Kitchen range includes three ready to cook flavour infused chicken breast products - Garlic & Herbs, Ginger, Lime & Coriander and Pesto & Sunflower Seeds. As an extension to the Good Kitchen range, Good Kitchen – Chefs Specials includes three straight to pan ready to heat products, using cooked Moy Park chicken and a selection of sauces inspired by world cuisines, including Szechuan, Thai and Tikka.
Paul McGurk, Moy Park Brand Marketing Manager said: We have developed the Good Kitchen range in response to consumer demand for a convenient, high quality main meal solution. According to research, although people want flavoursome meals, over a third of consumers cook and eat chicken plain, due to a lack of time to prepare dishes from scratch. Each product in the Good Kitchen range is pre prepared, using locally sourced chicken and a range of flavour combinations, which means consumers can have tasty, flavoursome meals made from fresh chicken that are quick and easy to cook.
