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Moy Park sales climb 10% on strong demand for poultry

Moy Park sales climb 10% on strong demand for poultry
Increased supermarket demand for British and Irish chicken helped boost sales at Moy Park by 10% to £1.2bn in 2013, with pre-tax profits of £33.8m – up from £24.4m in 2012 The poultry giant said it had managed to achieve strong growth in its retail and foodservice markets in the UK, Ireland and Continental Europe despite a difficult trading environment and high commodity input costs. The companies performance reflected the great efforts and contribution of the Moy Park team in expanding sales and controlling costs while investing for future growth, said CEO Janet McCollum. Moy Park also benefited from strong demand for British and Irish chicken, as several major supermarkets committed to sourcing more locally produced chicken in the wake of the horsemeat crisis last year. The demand for locally sourced poultry from the major supermarkets in the UK and Ireland has increased said, Janet McCollum. This, together with underlying market growth reflecting the popularity of poultry meat amongst consumers, has enabled Moy Park to increase fresh poultry and convenience sales through successfully growing with both existing and new customers. Moy Park is well positioned for further growth in 2014 with continued plans to grow the business through investment in industry leading farming and operational facilities.

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