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Industry News
Cadburys purple reign in the UK over after Nestlé win legal row
7th October 2013
Nestlé and any other sweet maker can sell chocolate products using the same colour purple used on packaging for Cadbury’s Dairy Milk bars in the UK after the chocolatier lost the latest round in a long-running legal battle with its rival.
The UK Court of Appeal overturned an October 20...More
Dominos says food quality campaign and X-Factor backing boosted sales
3rd October 2013
Dominos has credited a campaign to push its food and service quality and its sponsorship of the X-Factor after posting a 4 per cent increase in UK sales for its latest quarter.
Gains from the pizza chains 600 plus UK stores helped drive a 10 per cent increase in total sales across the UK, Ir...More
Mondelez bids to make coffee sustainability marketing more tangible
30th September 2013
Mondelez International will promote the impact coffee drinkers can have on its supply and demand chain more than it has done in the past for brands such as Kenco and Carte Noire as part of a wider 2014 marketing drive to capitalise on the rising demand for quality roasts.
Mondelez will give its sus...More
